A distinctively elegant line of couture lingerie, conceived of the finest silks and laces to create a range sublime. Pure Chemistry Lingerie Ltd respects what has now past, embodies what is now present and passionately creates for what is now, the future…a fresh and revitalised approach to lingerie design.
Acne, vitiligo, stretch marks, cellulite, thread veins, spider veins, rosacea, melasma, liverspots, birthmarks, hyperpigmentation, surgical scars are just some of the medical skin conditions around that can have a heart breaking confidence crashing effect. TAKE COVER SKIN SYSTEM is an amazingly unique service that does camouflage exactly those conditions with revolutionary make-up without causing irritation. Although not permanent it will last for ca. 5days are smudge, sweat and waterproof making it the safest option to wear and use on the beach and to go swimming under water.
The make up is custom-blend for a perfect match to your skin tone.
The properties of the make-up and way of application lends this service naturally to the fashion and beauty industry to cover up tattoos, blemishes, visual body sculpting [perfect face & body make up saves post production cost].
It is then no surprise to know that TAKE COVER SKIN SYSTEM the official Sponsor of Miss West Afrika 2010.
“I wanted something that would give people with medical skin conditions a chance to show their skin and not ‘take cover’ with their clothing but rather a new skin that could be applied with an airbrush and blended in with their own skin tone or a colour of their choice. It is so rewarding knowing that something so temporary can make such a significant difference to someone’s confidence.” says Gerri Facey, Founder.
Alex Seroge Ignatian is a modern designer with a strong classical influence. He is enthralled by the whole creative process, from inception to completion. Seroge’s quest in studying and understanding the female form achieves an unrivaled fit of the garments.
“The evolution of a well – made and stunning garment, from simple sketch to finished product, is a beautiful thing to be a part of'” says Alex Seroge Ignatian.
Following his graduation from the University of Northampton with a degree in BA Hons Fashion he launched his own fashion label called ‘Seroge’.
The roots of ‘Seroge’ designs lie within ancient historical influences and aims to bring history to the present; combining a classical theme with modern appeal resulting in professional, strong and powerful garments that are also unique, flattering and sexy.
In 2010, Alex showed his debut collection at Alternative Fashion Week. His Autumn/Winter Collection titled ‘Desert Rose’ won rave reviews from the media including the Guardian.
He since has exhibited at more shows including opening Birmingham Fashion Week 2010 and having his designs featured on Sky TV.
In 2011, Seroge secured sponsorship from Polaroid Eyewear and featured as part of the global marketing campaign as seen in Company Magazine. He was also nominated for the Fashions Finest Emerging Designer Of The Year Award.
Press coverage highlights include: Sublime Magazine, Unfolded Magazine, Rebel Magazine, Company Magazine, the Guardian and Sky TV.
Celebrity make-up artist Karen Salandy of K-Bell cosmetics and the former creative Director of YANA cosmetics was the first client of Melanie Jones PR in 2010. She has since re-launched on a full-time freelance basis. Karen Salandy has since been shortlisted twice and won the BEFFTA’s beauty icon award for her contribution to the beauty and fashion industry over the span of her career of over twenty years. She has been nominated for Fashion Finest Best Make-Up Artist Award.
Karen Salandys portfolio include companies such Givenchy, Guerlain, Christian Dior. Karen was instrumental in launching the cosmetics line of pioneering Naomi Simms in the UK and has worked with Isabella Rosillini on Rosillinis manifesto line in Paris. Salandys work has not only graced publications HGH such as Elle, Pride, Black Hair and Beauty but has also widely featured on Catwalks, Stage, Film & Music Videos.
She had the honour to work on the faces of members of the royal family, icons such as Cher and other celebrity clientele. Karen Salandy held the position of head make up artist for Ms Trinidad & Tobago UK pageant for a few years now and is also the make-up consultant for the Ms Jamaica peagant. She has been appointed as the resident make-up artist at the Reggae Showcase UK and the Sporah Show and is delivering classes and workshops for aspiring make-up artists.
Her services are not only reserved for the fashion and entertainment industry. She is available for bookings.
